medical procedure research
Movement’s Ethnographic Research methods are rapid and cost effective. We witness and record the task with the devices/tools in question.
This data is subsequently analysed with the aim of identifying and understanding the inherent usability issues.
Movement will send a 2 person team to perform an in-situ assessment of the procedure and devices in question.
This team will be armed with video and digital still cameras and audio recording equipment for dedicated end-user interviews.
This form of video ethnography is very focused on the particular ergonomic and usability issues in question.
Our research team will holistically assess the complex usability and procedural problems and intelligently and creatively interpret the data.
The intent is to uncover unmet or hidden needs as yet undefined.
The research team feeds this data into the Usability Specification File.
Movement has developed its own proprietary procedure mapping process and deliverables.
This is unique and is extremely informative and invaluable for our client’s development teams.
It enables all stakeholders to understand and support the goals of the usability design development programme. Our mapping procedure enables our team to identify patterns of use and issues regarding usability.
Our research team will, through its own interpretive lens, highlight new methods and functionality that will improve the efficacy of the procedure/task/device in question.
It is this interpretation that is key; it is not objective but subject to the individual researchers ‘interpretative lens’. This is where our clients first see the benefits of our ethnographic research and design thinking capabilities that define tangible beneficial and reasoned design inputs.